✨ About The Role
- Lead the development and execution of comprehensive marketing and go-to-market strategies in collaboration with cross-functional teams
- Manage marketing operations, including business strategy development, planning, marketing automation, lead management, and data analysis
- Define measurable objectives for the marketing organization and key marketing pillars to ensure alignment with business goals
- Collaborate with sales, product, and finance teams to align marketing operations and go-to-market strategies with business objectives
- Implement and optimize marketing technology stack to support marketing operations and analyze performance for data-driven recommendations
âš¡ Requirements
- Seasoned marketing leader with 12+ years of experience in marketing operations, particularly in technology companies
- Proven track record of strategic thinking and co-developing marketing and go-to-market strategies in a B2B/SaaS technology environment
- Strong leadership and team management skills to drive efficiency and effectiveness across marketing and operations functions
- Expertise in marketing automation platforms (e.g., Marketo, HubSpot) and CRM systems (e.g., Salesforce) to optimize operations
- Proficient in data analysis and reporting tools (e.g., Google Analytics, Tableau) to make data-driven decisions