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Brand Marketing Manager

Define and achieve top-of-funnel pipeline goals for enterprise and partnership sales.
Los Angeles
Mid-Level
$100,000 - 140,000 USD / year
1 week ago

✨ About The Role

- Responsible for defining and executing a comprehensive playbook for selling to partners and enterprise companies within the trucking, logistics, and last-mile delivery industry - Oversee the SEO strategy, manage PR agency relationships, and carve out a distinctive path to reach the right enterprise companies - Work closely with the Head of Sales, Head of Partnerships, and CEO to develop the enterprise and partnership sales/marketing playbook - Define and execute an omni-channel marketing plan with specific goals and KPIs to achieve pipeline quantity, quality, velocity, win rates, and ROI - Plan and execute various programs to build a new business pipeline, including online and offline campaigns, events, customer stories, social selling, and more

⚡ Requirements

- Experienced B2B marketer with 4-7 years of experience in growth marketing or enterprise marketing - Strong leadership skills and ability to collaborate effectively across functions - Results-driven with a bias for action and a pilot/learn/scale approach - Creative thinker with strong communication skills and ability to generate quality content - Data-driven and highly analytical, with experience using qualitative and quantitative metrics to manage programs
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Brand Marketing Manager
Los Angeles
$100,000 - 140,000 USD / year
Marketing
About AtoB
Rebuilding global transportation payments.