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Marketing Director

Lead global campaigns and activations tailored to local markets and cultural relevance
London
Senior
2 days ago
Astrid & Miyu

Astrid & Miyu

A British jewelry brand known for its trendy, minimalist designs and personalized piercing services.

2 Similar Jobs at Astrid & Miyu

Marketing Director Mission

Reporting to our CMO, you'll inspire and guide the Strategy, Activations, and Social teams, shaping how A&M comes to life. You'll craft moments that connect us deeply with our communities, blending creative spark with commercial focus to lead campaigns that energise our people, elevate our brand, and drive meaningful impact.

How you'll drive success:

  • Shape and lead brand storytelling across campaigns, PR, partnerships, influencers, and social - bringing A&M to life in ways that inspire, connect, and resonate with our communities.
  • Inspire, grow, and empower a talented team, nurturing creativity, innovation, and a shared sense of purpose.
  • Drive growth with impact, owning budgets and ROI across the UK & EMEA, while guiding US brand activity until the team is fully established.
  • Champion cross-functional collaboration, partnering with Product, Retail, and Omni-Channel Growth teams to create seamless, memorable customer experiences.
  • Steer global campaigns and activations, ensuring they're both powerful worldwide and thoughtfully tailored to local markets.
  • Build cultural relevance, developing partnerships and influencer strategies that ignite conversation and spark movements.
  • Measure what matters, tracking performance, optimising strategies, and translating brand activity into real sales and long-term growth.

What you'll need to thrive:

  • Inspiring people leader, passionate about growing teams, shaping culture, and unlocking potential. You empower your teams to truly Host from the Heart - guiding them to radiate warmth, be fully present, take ownership and bring intention to the smallest moments.
  • Strong experience in marketing within fashion, jewellery, beauty, or lifestyle.
  • Track record of leading high-performing teams, driving brand relevance and commercial growth.
  • Confident budget owner, balancing creativity with ROI and impact.
  • Natural collaborator, thriving in partnership with Product, Retail, and Growth teams to deliver seamless experiences.
  • Creative and commercially sharp, able to spark bold ideas that translate into real results.
  • Ambitious with a growth mindset, energised by challenges and motivated to take A&M to new heights

The Interview Process and Candidate Experience

  1. Intro & Values Chat - a 15 min video call with our Head of Talent Acquisition to learn more about you and discuss our core values
  2. Life Story & Values Interview - a 45 min video call with our CPO for you to get know each other better, talk through your journey and dive deeper into our core values
  3. Experience Interview - an interview with our Founder & CEO to discuss your skill-set and experience for the role
  4. Final Interview - 1 hour in person task interview to complete and present to our CMO and Founder & CEO

Feedback: We're committed to creating the best candidate experience we can for you. You'll receive feedback over the phone or email at every stage in the process once you've had an interview so that we can set you up for success and help fuel your growth.

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Marketing Director
London
Marketing
About Astrid & Miyu
A British jewelry brand known for its trendy, minimalist designs and personalized piercing services.