Sr. Manager, Retail Media Ad Operations

Senior Manager Of Retail Media Ad Operations

As our Senior Manager of Retail Media Ad Operations, you'll be the driving force behind our retail media strategy, campaign execution, and team development. You'll lead a talented group of specialists and managers, guiding them to become experts in sponsored search and programmatic advertising across top platforms like Amazon, Walmart, Target, and Instacart. This is a high-impact role where you'll collaborate across departments, manage top-tier client relationships, and shape the future of our retail media offerings.

Responsibilities

Lead & Inspire

• Coach and mentor a team of specialists and managers
• Foster a culture of open communication, feedback, and growth
• Drive team goals and support long-term development

Strategize & Execute

• Develop retail media strategies aligned with business objectives
• Lead campaign planning across CTV, OLV, Display, and Paid Social
• Collaborate with cross-functional teams and external partners

Optimize & Analyze

• Oversee sponsored search and programmatic campaigns
• Leverage data insights to optimize performance
• Conduct A/B testing and post-campaign analysis
• Identify upselling opportunities and process improvements

Stay Ahead of the Curve

• Be the go-to expert on retail media platforms and ad tech
• Maintain certifications and monitor industry trends
• Manage strategic partnerships with DSPs and retail media networks

Qualifications

8+ years in retail media ad operations (Amazon, Walmart, Target, Instacart)
5+ years leading teams with a player/coach mindset
Deep understanding of SEM, programmatic buying, and audience segmentation
Expertise in ad tech tools like Skai, AMC, Pacvue, and Helium10
Strong analytical, communication, and project management skills
Advanced Excel proficiency and comfort with client presentations
Experience with DSPs like DV360, The Trade Desk, or Amazon DSP
Familiarity with retail and DTC verticals
Passion for innovation and continuous improvement