Marketing Operations Data & Insights Specialist, Apple Ads

Marketing Operations Data & Insights Specialist, Apple Ads

At Apple, we focus deeply on our customers' experience. Apple Ads brings this same approach to advertising, helping people find exactly what they're looking for and helping advertisers grow their businesses. Our technology powers ads and sponsorships across Apple Services, including the App Store, Apple News, and MLS Season Pass. Everything we do is designed for trust, connection, and impact: We respect user privacy, integrate advertising thoughtfully into the experience, and deliver value for advertisers of all sizes—from small app developers to big, global brands. Because when advertising is done right, it benefits everyone.

Responsibilities

• Define and maintain standardized KPIs and measurement logic for Marketing Ops
• Build and automate Tableau dashboards on Snowflake to visualize operational health, workflow efficiency, and channel metrics
• Develop validation and monitoring checks to ensure data quality and detect workflow or delivery issues
• Conduct deep-dive analyses on operational and channel trends to identify efficiency opportunities and optimization levers
• Support experiment design, testing, and analysis to measure the impact of changes
• Engineer and enrich datasets with advanced attributes that fuel predictive capabilities
• Collaborate with stakeholders to operationalize insights through process improvements and data-informed decisions

Minimum Qualifications

• 5+ years of experience in marketing analytics, data analysis, or a related field
• Advanced SQL proficiency with hands-on experience querying and modeling data in Snowflake
• Strong expertise in Tableau for building and automating dashboards and reports
• Experience developing data automation or quality checks using SQL or Python
• Demonstrated experience translating insights into optimizations and scaling data-driven initiatives

Preferred Qualifications

• Excellent communication and data storytelling skills, with the ability to tailor outputs for both operational and senior audiences
• Proven ability to measure operational health and channel performance, including experiment design and analysis
• Background in marketing operations analytics, campaign delivery, or workflow automation
• Familiarity with Adobe Experience Cloud, Salesforce Marketing Cloud, or Braze
• Experience building or maintaining predictive or propensity models that inform channel or workflow optimization
• Knowledge of data quality management, anomaly detection, or automated alerting systems
• BA/BS—preference for degree in Computer Science, IT, Communications, Marketing, or related field.

Apple is an equal opportunity employer that is committed to inclusion and diversity. We seek to promote equal opportunity for all applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, or other legally protected characteristics.

Apple accepts applications to this posting on an ongoing basis.