✨ About The Role
- This role involves synthesizing market insights and customer feedback to inform the product roadmap and prioritize features.
- The Senior Product Marketing Manager will be responsible for launching new products and features to Apollo's customer base.
- The position requires running integrated go-to-market motions to enhance product adoption and activation.
- Collaboration with cross-functional teams, including R&D and sales, is a key aspect of this role.
- The candidate will also support the pilot of a managed service offering through marketing campaigns and enablement materials for sales.
âš¡ Requirements
- The ideal candidate will have over 7 years of experience in product marketing, particularly in a high-growth B2B SaaS environment.
- A strong understanding of sales personas, especially those involved in pipeline generation, is essential for success in this role.
- The candidate should possess excellent storytelling, communication, and presentation skills to effectively convey product value to customers.
- Proven experience in launching complex products and executing effective go-to-market campaigns is crucial.
- The successful individual will demonstrate a bias toward action, with a strong ability to drive initiatives forward and achieve results.