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Product Marketing Manager - Crm + Platform - Remote Eligible
Shape and build the roadmap for Apollo's CRM offering and AI integration.
Remote
Mid-Level
3 weeks ago
Apollo.io
Apollo is the foundation of your entire go-to-market strategy.
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✨ About The Role
- The Product Marketing Manager will be responsible for shaping and evolving Apollo's platform narrative and conducting competitive benchmarking and industry analysis.
- The role involves gathering customer insights and partnering closely with research to inform product development.
- The candidate will work hand in hand with the product team to shape and build out the product roadmap.
- Testing new offerings with beta customers will be a key responsibility, ensuring that products meet market needs before full launch.
- The role includes launching new products and features, coordinating go-to-market campaigns across marketing and sales teams.
- Enabling sales and go-to-market teams will also be a critical aspect of the job, ensuring they have the necessary tools and information to succeed.
âš¡ Requirements
- The ideal candidate will have at least 5 years of experience in product marketing, with a strong preference for those who have worked in high-growth B2B SaaS companies.
- A background in CRM is preferred, indicating familiarity with customer relationship management systems and their market dynamics.
- Candidates should possess the ability to make data-driven recommendations and have experience collaborating with research and analytics teams.
- Strong cross-functional collaboration skills are essential, as the role requires working closely with various teams including product, research, marketing, and sales.
- A proactive attitude and a bias toward action are important traits, as the role involves launching new products and features and running go-to-market campaigns.
- An interest and experience in AI technologies will be a significant advantage for candidates.
About Apollo.io
Apollo is the foundation of your entire go-to-market strategy.