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Marketing Operations Manager, Digital and Web Analytics - Remote Eligible
Own the analytics framework to enhance marketing funnel performance and reporting capabilities.
Remote
Senior
2 months ago
Apollo.io
Apollo is the foundation of your entire go-to-market strategy.
Job is no longer active
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✨ About The Role
- The role involves monitoring the health of marketing funnels and enhancing performance to maximize program ROI.
- The candidate will be responsible for building the analytics framework to operationalize reporting capabilities.
- They will collaborate with the demand generation team to track the effectiveness of digital ad campaigns.
- The job requires creating comprehensive requirements documents and supporting engineering builds in collaboration with the Business Intelligence team.
- Weekly reporting will be a key responsibility, identifying gaps in the rep-led and self-serve funnels and advising stakeholders on course corrections.
âš¡ Requirements
- The ideal candidate will have 6-8 years of experience in Business Operations, Analytics, or a Strategy/Insights role.
- They should possess exceptional analytical skills and have prior experience implementing Google Analytics and managing Google Tag Manager.
- A strong understanding of tools such as SQL and Looker is highly desirable.
- The candidate must be able to distill complex insights into clear, actionable steps for the business.
- Building trust with stakeholders and collaborating proactively with marketers is essential for success in this role.
- Strong presentation and communication skills are necessary to drive several cross-functional projects in parallel.
Marketing Operations Manager, Digital and Web Analytics - Remote Eligible
Remote
Marketing
Job is no longer active
About Apollo.io
Apollo is the foundation of your entire go-to-market strategy.