Head Of Performance Marketing

Head Of Performance Marketing

Almedia is the fastest-growing advertising company in Europe according to the FT1000, offering mobile game and app developers unparalleled returns from rewarded user acquisition. We are engineering the future of UA with our data-driven approach and community of over 50 million users engaging with games, apps, and surveys.

Based in the heart of Berlin, our collaborative approach offers the opportunity for our clients to acquire 10,000 users daily, providing consistent value and improved ROAS in the short and long term.

We are seeking a Head of Performance Marketing to take full ownership of our core user acquisition channels. This is a critical leadership role for a hands-on expert with a proven track record of scaling Google Ads and other paid media channels. You will be instrumental in maximizing our overall growth, running high-impact processes, and building a high-performing team. If you are a proactive leader with a passion for data-driven growth, this is your opportunity to directly shape the success of a rapidly growing company.

What You'll Do

• Own & Scale Core Channels: Take full ownership of our Google Ads channel, from strategy and execution to optimization, ensuring we hit ambitious user acquisition and ROI targets.

• Oversee Multi-Channel Growth: Oversee and manage other paid channels, ensuring optimal budget allocation, execution, and performance across all areas.

• Build & Structure the Team: Lead the charge in building and structuring our performance marketing team, establishing scalable processes and playbooks that enable rapid growth.

• Drive Strategic Execution: Manage budgets, optimize campaigns, and translate performance data into actionable strategies that directly contribute to our business goals.

• Collaborate for Business Impact: Work closely with cross-functional leaders from our Product and Creative teams to align on goals and ensure that marketing efforts directly impact the company's growth.

What You'll Bring

• Deep Google Ads Expertise: A proven track record of successfully managing and scaling user acquisition efforts with a deep, hands-on understanding of all Google Ads channels (Search, Display, App Campaigns, etc.).

• Multi-Channel Experience: Experience owning and managing other paid media channels like Meta, TikTok, or other user acquisition platforms.

• Leadership & Mentorship: A history of leading or mentoring a small team, with an ability to build and implement scalable processes.

• Budget Ownership: A track record of taking full ownership of significant marketing budgets, from managing day-to-day operations to defining long-term strategic goals.

• Data-Driven Mindset: Exceptional ability to leverage analytics to inform decisions, communicate complex insights, and drive business-level outcomes.

What Makes You a Great Fit

• You are a strategic leader and a hands-on operator, motivated by a hybrid role that blends high-level strategy with day-to-day execution.

• You are a proactive builder who loves to structure teams and processes from the ground up, with a passion for continuous improvement.

• You are impact-obsessed, driven by a strong desire to achieve tangible results and solve problems before they arise.

We believe in fostering talent, evaluating all skill levels during the hiring process, and providing a clear path for growth—whether you aspire to be a future leader or a specialist. Almedia is an equal opportunity employer; we embrace and celebrate diversity, encouraging individuals from all backgrounds to apply.