Regional Marketing Manager, DACH Market - Berlin

Regional Marketing Manager, DACH Market - Berlin

Aircall is a unicorn AI-powered customer communications platform used by 22,000+ companies worldwide to drive revenue, faster resolutions, and scale. We're redefining what a customer communications platform can be—by combining voice, SMS, WhatsApp, and AI into one seamless workspace.

Our momentum comes from a simple but powerful idea: help every customer-facing team work smarter, not harder. Aircall's AI Voice Agent automates routine calls, AI Assist streamlines post-call tasks, and AI Assist Pro delivers real-time guidance that helps people do their best work. The result—companies grow revenue, deliver faster resolutions, and scale service.

We've built a product customers love and a business that scales fast. Aircall operates in nine global offices (Paris, New York, San Francisco, Sydney, Madrid, London, Berlin, Seattle, and Mexico City), and is backed by world-class investors. Our teams are shipping AI innovation faster than ever and expanding across new product lines and markets.

At Aircall, you'll join a company in motion—ambitious, profitable, and product-driven—where impact is visible, decisions are fast, and growth is real.

How We Work at Aircall: At Aircall, we believe in customer obsession, continuous learning, and delivering extraordinary outcomes. We value open collaboration, taking ownership, and making smart, informed decisions with speed and precision. If you thrive in a fast-paced, team-driven environment where curiosity, trust, and impact matter, you'll fit right in.

Aircall is seeking a Regional Marketing Manager to own and execute the regional marketing strategy in the DACH region. You will lead the translation of global priorities into high-impact local initiatives, partnering closely with local sales, partnerships, customer success, and global marketing teams. This role is accountable for building sustainable pipeline, accelerating revenue, and elevating Aircall's brand presence in DACH through locally-relevant, insight-driven marketing. You will bring a strong strategic perspective, deep market understanding, and a bias for executional excellence, leading full-funnel programs across digital, events, partners, product launches, and regional campaigns.

You'll thrive here if you are a data-driven, collaborative marketer who wants to shape regional growth, influence cross-functional GTM direction, and operate with high levels of ownership and autonomy.

Key Responsibilities

• Own and execute the DACH regional marketing strategy, acting as the strategic marketing lead for the region and driving full-funnel pipeline growth through digital, partner, content, events, webinars, and local activations.
• Partner closely with regional Sales, Partnerships, and Customer Success leaders to align on GTM priorities, pipeline goals, and shared revenue outcomes.
• Translate global campaigns, messaging, and product launches into high-impact local programs that drive brand relevance, engagement, and conversion in the DACH market.
• Provide market insights, competitive intelligence, and performance analysis to shape strategy, optimise programs, and guide regional investment decisions.
• Lead partner marketing initiatives with priority channel and alliance partners to strengthen brand presence and generate leads and pipeline.
• Ensure consistent communication with Sales and cross-functional teams, keeping stakeholders informed of upcoming initiatives, campaign performance, and optimisation plans.
• Own reporting for regional marketing performance, including weekly and monthly updates, pipeline reporting, initiative ROI, and recommended next steps.

Qualifications:

• 5 years or more of experience in high technology B2B enterprise software or SaaS preferred.
• Deep knowledge of the DACH market with a proven track record of marketing to SMBs and supporting global sales and marketing efforts.
• Language skills: Native proficiency in German and fluent proficiency in English.
• Strong background in developing fully integrated marketing strategies tailored to specific markets.
• Proficiency in HubSpot, Salesforce, Looker, or similar tools.
• Exceptional project management and problem-solving skills.
• Highly autonomous, with the ability to prioritise, manage multiple projects, and meet deadlines with minimal supervision.
• Excellent time management, organisational, communication, and collaboration abilities.
• Positive, energetic attitude and initiative, with a strong work ethic.
• Location: This is a hybrid position requiring a few days per week at our Berlin office.

Key moment to join Aircall in terms of growth and opportunities

Our people matter, work-life balance is important at Aircall

Fast-learning environment, entrepreneurial and strong team spirit

45+ Nationalities: cosmopolite & multi-cultural mindset

Competitive salary package & benefits

DE&I Statement:

At Aircall, we believe diversity, equity and inclusion – irrespective of origins, identity, background and orientations – are core to our journey. We pride ourselves on promoting active inclusion within our business to foster a strong sense of belonging for all. We're working to create a place filled with diverse people who can enrich and learn from one another. We're committed to ensuring that everyone not only has a seat at the table but is valued and respected at it by providing equal opportunities to develop and thrive. We will constantly challenge ourselves to make sure that we live up to our ambitions around diversity, equity and inclusion, and keep this conversation open. Above all else, we understand and acknowledge that we have work to do and much to learn.