Field Marketing Manager

Field Marketing Manager

Air is a Creative Ops System for creative teams. Our product automates the mindless tasks that creatives and marketers do every day to manage content and unlocks creativity through image recognition, automated versioning, and approval workflows. We launched in March 2021 and have raised +$70m from world-class venture capital groups including Avenir, Tiger Global, Headline Ventures, Lerer Hippeau, WndrCo, and Slack Ventures.

This role requires in-office attendance at least 3 days/week in New York City.

Air is looking for an experienced Field Marketing Manager that will own the strategy and execution of our field marketing motion—driving pipeline, revenue, and brand credibility through conferences, hosted dinners, and Air-branded events. This role will be responsible for building a repeatable, ROI-positive event engine: from designing creative, on-brand activations at priority conferences, to operationalizing a scalable sales dinner program, to launching Air's own community-driven events around key product and market moments.

Core Responsibilities

Build and execute Air's conference strategy

• Attend priority conferences with measurable ROI.
• Partner with Sales to strategically decide on conference sponsorship strategy, building a repeatable pipeline driving motion.
• Design creative, brand-aligned booth and activation experiences that align with Air's brand.
• Run pre-event outreach campaigns and post-event follow-up workflows in coordination with sales and marketing.

Operationalize a repeatable sales dinner program

• Host regularly scheduled dinners across core markets—helping source and influence pipeline and maintaining ICP density in attendance.
• Build a city rotation strategy based on customer coverage, intent data, and existing pipeline opportunities.
• Establish a repeatable venue/vendor roster and dinner playbook, including standardized invite process and exec follow-ups.

Launch and scale owned field events around strategic opportunities

• Deliver medium-sized Air-branded events with measurable downfunnel ROI.
• Develop a modular "Air playbook" for hosted events that blends community, product education, and cultural relevance.
• Align event programming with launches, campaigns, or external events.
• Explore co-marketing formats with partners and customers to extend reach and credibility.