Rédacteur Contenu Finance (marketing) - France

Financial Journalist Or Content Marketing Manager B2B Saas

Your mission will be to position Agicap as the reference source in Europe for CFOs, CFOs, and financial teams of SMEs and ETIs, with a particular focus on France.

You will be the guarantor of our expertise on the following strategic topics: cash management, treasury forecasts, management of customer/supplier accounts, and global financial management.

We are looking for a profile of a financial journalist or a Content Marketing Manager B2B SaaS, with solid experience in corporate finance or economics. We are looking for a "hands-on" writer capable of producing informative content himself, and not a manager of freelancers.

This position requires a true editorial expertise, capable of bringing real added value and new perspectives to senior financial profiles. On your own, the ideal candidate will be able to pilot his production pipeline with two objectives: to ensure the relevance of his contents and to maximize the impact with our target audience.

Responsibilities

• Production of quality content: create on your own ebooks, surveys, blog articles, landing pages, and email sequences to increase engagement and conversion.
• Adaptation to the French market: localize our contents for the French market (website, campaigns, other contents), ensuring relevance and impact.
• Client Testimonials: identify, prepare, and produce video testimonials with our French clients, demonstrating by the numbers the impact of Agicap on their working capital requirement (BFR) and financial result.
• Optimization & Analysis: update and enrich our content library. Analyze performance (Lead gen, conversion rate) to align each content with our business objectives.
• Sector research: monitor the news of our priority sectors (e.g., Private Equity), the novelties of our competitors, the needs of our clients to recycle and improve our existing contents.
• Trends & Innovation: Identify trends and best practices in Content Marketing

Requirements

• Master's degree in Marketing, Communication, Journalism, or other related field.
• At least 2 years of experience as a financial journalist/corporate finance writer/Content Manager of a B2B SaaS with a portfolio of already published contents.
• A marked interest in corporate finance and a desire to deepen this subject. Knowledge of French accounting and financial specifics is a plus.
• SEO principles mastery
• Understanding of the conversion funnel to ensure that the same content can serve different stages of the sales journey.
• Language skills: Mandatory mastery of English and French with excellent written level. German is a plus.
• Rigorous project management allowing to lead several projects at the same time. Collaborative spirit with excellent communication skills. You are comfortable with evolving in a fast-growing international environment, at the crossroads between several teams.
• Mastery of the following tools is a plus: Figma, Contentful, Asana, Hubspot, Looker

€40,000 - €50,000 a year

Agicap is committed to offering equal opportunities to all, we cultivate an inclusive work environment that values diversity!