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Director Of Marketing, Brand & Ecosystems - Enterprise AI - Remote Eligible

Build and run integrated demand generation and brand strategy to drive enterprise AI pipeline
Remote
Senior
12 hours agoBe an early applicant
Aethir

Aethir

Provides decentralized cloud infrastructure for GPU-intensive workloads, enabling scalable, distributed computing power for AI, gaming, and enterprise applications.

Director Of Marketing

Aethir is scaling category-defining AI infrastructure, and we need a full-stack Director of Marketing—a mini-CMO who can run demand gen while owning the broader marketing ecosystem: brand, content, events, PR/AR, website, social, and sales enablement. You'll turn Aethir's technical advantage into pipeline, credibility, and market presence across enterprise and developer audiences.

Demand Gen & Growth

  • Build and run integrated marketing plans that drive qualified pipeline across search, social, partnerships, content, and developer channels.
  • Run always-on and campaign-based motions that reach Heads of AI/ML, Infra/Platform, IT/Data leaders, and technical influencers.
  • Execute ABM programs for top enterprise accounts using intent, firmographics, and tailored value props.

Brand, Comms & Content

  • Shape and refine messaging across enterprise and technical audiences; maintain consistency across web, sales materials, and product narratives.
  • Lead PR/AR and light IR support—story development, agency coordination, and strategic placements.
  • Own content strategy and production: case studies, solution pages, blog posts, benchmark/technical content, and executive POVs.

Events & Conferences

  • Plan and manage webinars, technical workshops, executive roundtables, and major industry conferences (re:Invent, GTC, KubeCon, Snowflake Summit, ODSC).
  • Lead pre/during/post motions, booth strategy, demo flow, and integrated follow-up tied to pipeline.

Web, Digital & Social

  • Own the website strategy, updates, conversion optimization, and experimentation.
  • Develop and maintain a strong social presence across LinkedIn, X/Twitter, and relevant developer communities.

Sales Enablement

  • Equip SDRs/AEs with collateral, sequences, talk tracks, competitive notes, ROI materials, and industry-specific messaging.
  • Partner with Sales to maintain alignment on narratives and outbound motions.

Partners & Ecosystems

  • Manage co-marketing with cloud/SI/ISV partners: joint events, solution pages, and shared campaigns.
  • Support partner-sourced and co-sell opportunities through coordinated marketing efforts.

Light Ops & Experimentation

  • Maintain clean scoring, routing, basic attribution, and core dashboards (with RevOps support).
  • Run fast experiments on channels, creative, and offers; scale what's working and cut what isn't.
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Director Of Marketing, Brand & Ecosystems - Enterprise AI - Remote Eligible
Remote
Marketing
About Aethir
Provides decentralized cloud infrastructure for GPU-intensive workloads, enabling scalable, distributed computing power for AI, gaming, and enterprise applications.