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Director Of Marketing, Brand & Ecosystems - Enterprise AI - Remote Eligible

Build and run integrated demand generation and brand strategy to drive enterprise AI pipeline
Remote
Senior
2 weeks ago
Aethir

Aethir

Provides decentralized cloud infrastructure for GPU-intensive workloads, enabling scalable, distributed computing power for AI, gaming, and enterprise applications.

Director Of Marketing

Aethir is scaling category-defining AI infrastructure, and we need a full-stack Director of Marketing—a mini-CMO who can run demand gen while owning the broader marketing ecosystem: brand, content, events, PR/AR, website, social, and sales enablement. You'll turn Aethir's technical advantage into pipeline, credibility, and market presence across enterprise and developer audiences.

Demand Gen & Growth

  • Build and run integrated marketing plans that drive qualified pipeline across search, social, partnerships, content, and developer channels.
  • Run always-on and campaign-based motions that reach Heads of AI/ML, Infra/Platform, IT/Data leaders, and technical influencers.
  • Execute ABM programs for top enterprise accounts using intent, firmographics, and tailored value props.

Brand, Comms & Content

  • Shape and refine messaging across enterprise and technical audiences; maintain consistency across web, sales materials, and product narratives.
  • Lead PR/AR and light IR support—story development, agency coordination, and strategic placements.
  • Own content strategy and production: case studies, solution pages, blog posts, benchmark/technical content, and executive POVs.

Events & Conferences

  • Plan and manage webinars, technical workshops, executive roundtables, and major industry conferences (re:Invent, GTC, KubeCon, Snowflake Summit, ODSC).
  • Lead pre/during/post motions, booth strategy, demo flow, and integrated follow-up tied to pipeline.

Web, Digital & Social

  • Own the website strategy, updates, conversion optimization, and experimentation.
  • Develop and maintain a strong social presence across LinkedIn, X/Twitter, and relevant developer communities.

Sales Enablement

  • Equip SDRs/AEs with collateral, sequences, talk tracks, competitive notes, ROI materials, and industry-specific messaging.
  • Partner with Sales to maintain alignment on narratives and outbound motions.

Partners & Ecosystems

  • Manage co-marketing with cloud/SI/ISV partners: joint events, solution pages, and shared campaigns.
  • Support partner-sourced and co-sell opportunities through coordinated marketing efforts.

Light Ops & Experimentation

  • Maintain clean scoring, routing, basic attribution, and core dashboards (with RevOps support).
  • Run fast experiments on channels, creative, and offers; scale what's working and cut what isn't.
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Director Of Marketing, Brand & Ecosystems - Enterprise AI - Remote Eligible
Remote
Marketing
About Aethir
Provides decentralized cloud infrastructure for GPU-intensive workloads, enabling scalable, distributed computing power for AI, gaming, and enterprise applications.