Lead Marketing Data Analyst

Strategic Marketing Analyst Opportunity

Drives strategic decision-making by translating complex data into clear recommendations that shape marketing investment and growth priorities. Influence cross-functional leaders by defining success metrics, optimizing channel strategy, and identifying high-impact opportunities.

Deliver real-time category specific strategic perspectives to drive marketing growth at Adobe. Measure and analyze upper and mid-funnel performance of our high end marketing initiatives including campaign progressions and benchmarks. Evaluate marketing investment efficiency and partner with paid media teams with customer targeting and journey mapping.

Develop executive-ready narratives and summaries, translating complex analyses into clear takeaways for senior leadership and business reviews. Develop central initiatives by collaborating closely with the media, Product Marketing, Finance, Go-To-Market, and adobe.com teams. Build innovative solutions to improve the influence of marketing on product growth. Drive guidelines and improvements in internal analytics tools through partnerships with cross-category teams.

Proven analytical skills with strong organizational and communication abilities. Extensive knowledge of marketing and media channels; experience with mobile and Gen AI is highly preferred. Ability to build collaborative relationships and implement data-driven recommendations successfully.

Master's degree or 7+ years of equivalent practical experience. Working knowledge of agentic AI tools such as Claude Code, Cursor AI, Codex. Proficient in SQL, Databricks, Python. Prior experience in Marketing analytics, customer analytics or Product analytics is an advantage.

About Adobe: Adobe empowers everyone to create through innovative platforms and tools that unleash creativity, productivity and personalized customer experiences. Adobe's industry-leading offerings including Adobe Acrobat Studio, Adobe Express, Adobe Firefly, Creative Cloud, Adobe Experience Platform, Adobe Experience Manager, and GenStudio enable people and businesses to turn ideas into impact, powered by AI and driven by human ingenuity. Our 30,000+ employees worldwide are creating the future and raising the bar as we drive the next decade of growth. We're on a mission to hire the very best and believe in creating a company culture where all employees are empowered to make an impact.

Adobe is proud to be an Equal Employment Opportunity employer. We do not discriminate based on gender, race or color, ethnicity or national origin, age, disability, religion, sexual orientation, gender identity or expression, veteran status, or any other protected characteristic.