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Marketing Engagement Specialist

Manage digital marketing projects from planning to delivery ensuring client satisfaction
Mumbai
Senior
2 days ago
Accenture

Accenture

A global professional services company offering consulting, technology, and outsourcing services to a wide range of industries.

Marketing Engagement Specialist

Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services. Role requires Digital Marketing Ads & Promotion creation/design Overseeing the planning, execution, and delivery of projects that primarily rely on digital tools and technologies. It encompasses managing tasks, resources, timelines, and communication channels to ensure successful project outcomes in the digital realm.

What are we looking for?

  • Program Project Management
  • Client Management
  • Digital Marketing

The successful candidate will have:

  • At least 4-9 years' experience in the following field (level of experience requirements will vary by brand they interface with)
  • Project management – Worked in international projects in the capacity of PM
  • Internet Information technology
  • B2C & B2B portal environment
  • Internet Information technology and B2C & B2B portal environment experience should have been around 3 or more of the following:
  • Content Management – Exposure in creation of web content for cross functional entities
  • Database management – Understand the concept of consumer data being captured in a backend database.
  • Reporting and Tracking – Exposure to analyzing web traffic reports using different tracking tools
  • Understand the concept of digital marketing and knowledge about different forms of digital marketing solutions like websites, social media platform, eCommerce, SEO, mobile marketing etc
  • Project management, client management, digital marketing
  • Hands-on / Conceptual Technical Skills Required:
  • Background in digital project management working on campaigns from initial briefing to delivery
  • Multi-tasker with ability to juggle many projects
  • Agency experience with strong communication skills, both written and verbal
  • Passion for IT, e-commerce, and digital projects
  • Creative flair and innovative approach
  • Building a personal relationship with key client staff.
  • Successful service delivery - SLA achievement and high level of customer satisfaction
  • Monitoring overall performance of services.
  • Excellent communication around issues and opportunities – get things done, make things to happen.
  • Collaborating with Sr. management on client account management and growth and opportunities.
  • Ensuring operations teams are aware of expectative and business needs.
  • Service reporting and sponsoring service delivery meetings.
  • Working with the client and operations teams to identify and manage service improvement activities.
  • A plus: PMP Certified Agile Certified Scrum Certified Six Sigma Certified

Roles and Responsibilities:

  • In this role you are required to do analysis and solving of moderately complex problems
  • May create new solutions, leveraging and, where needed, adapting existing methods and procedures
  • The person would require understanding of the strategic direction set by senior management as it relates to team goals
  • Primary upward interaction is with direct supervisor
  • May interact with peers and/or management levels at a client and/or within Accenture
  • Guidance would be provided when determining methods and procedures on new assignments
  • Decisions made by you will often impact the team in which they reside
  • Individual would manage small teams and/or work efforts (if in an individual contributor role) at a client or within Accenture
  • Please note that this role may require you to work in rotational shifts
  • Managing projects for the respective market/Therapeutic area
  • Liaising and updating stakeholders on the status of projects
  • Troubleshooting and advising clients on problems and solutions
  • Tracking the project deliverables and matching those with agreed deadlines
  • Reporting on success criteria for delivered projects by measuring results
  • Keeping track of latest digital campaign trends and analyzing digital behavior

Any Graduation

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Marketing Engagement Specialist
Mumbai
Marketing
About Accenture
A global professional services company offering consulting, technology, and outsourcing services to a wide range of industries.